Eyes on You Media has been flat out lately with event promotion. Following the wonderful success of Inquisitve Minds with Sir Michael Parkinson, Linda and Jane have continued to create imaginative angles for their media contacts, drawing attention to a series of concerts.
Event promotion involves a range of strategies. Adding the event to media listings, placing ads strategically, and distributing posters and fliers to target demographics are obvious ones. But we find that what really gets results is grabbing the media’s imagination with creative press release services.
Linda has added this essential ingredient to the promotion of fresh talent Mahmood Khan, American funk musician with a growing following in the US as well as Pakistan and India.
Mahmood was thrilled by the crowds attending his concert at the Sydney Opera House after Linda’s publicity services achieved coverage in four SBS programmes and several regional papers.
Mahmood has worked with Chucki Booker, producer for Lionel Richie and Janet Jackson, and Damon Thomas, who produced Justin Timberlake and Jordan Sparks. He now has a concert lined up at the Royal Albert Hall in London, and Linda is beavering away at promoting this exciting event.
Linda is also working with Perth new wave band Luna Parade, Triple J award winners, whose talent is likely to get them publicity in the Eastern States before too long.
The band is already known locally, but has big ambitions to achieve enough publicity in Australia and then the UK to land a record contract. We will keep you informed on their progress.
Meanwhile, Jane has been busy promoting concerts and performances in her other life as publicist for Perth’s St George’s Cathedral, achieving photo features in the West Australian, the Western Suburbs Weekly and the Guardian Express.
The first in the Cathedral’s concert series – Bach’s Mass in B Minor, scheduled for this coming Friday – has seen tickets selling fast, and the Cathedral expects to welcome a full house of 500.
The combination of West Australian Ballet and world-class musicians presenting Mozart’s Requiem on 7 and 8 April has already received some fabulous publicity, and the Cathedral is expecting to fill all the pews on both nights for this amazing event too.
If you have an event that needs promotion and publicity, contact us using the form below. Our next post will provide a rundown on the authors we are currently assisting with manuscript assessments, editing, ghost-writing and book marketing.
As we were establishing the business for its official launch in September, Linda was beavering away with
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